{"id":2190,"date":"2020-06-18T15:53:41","date_gmt":"2020-06-18T07:53:41","guid":{"rendered":"https:\/\/www.junglefish.net\/?p=2190"},"modified":"2022-03-14T14:33:36","modified_gmt":"2022-03-14T06:33:36","slug":"biopharma","status":"publish","type":"post","link":"https:\/\/www.junglefish.net\/de\/biopharma\/","title":{"rendered":"Biopharma: Systematik ohne Langeweile"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-kmmw4mnv-d3699b9f920ccab0ff0c15d32d3ebfc6 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2190'><div class='entry-content-wrapper clearfix'>\n<div  class='avia-slideshow av-abzges-915f501d8fd4f45920ff21a73b00b578 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decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2191 avia-img-lazy-loading-not-2191\"  src=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book.jpg\" width=\"1210\" height=\"580\" title='JungleFish-CBL-Brand-Book' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book.jpg 1210w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-300x144.jpg 300w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-1030x494.jpg 1030w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-768x368.jpg 768w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-705x338.jpg 705w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-450x216.jpg 450w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-abzges-915f501d8fd4f45920ff21a73b00b578__1  slide-2 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2192 avia-img-lazy-loading-not-2192\"  src=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys.jpg\" width=\"1210\" height=\"580\" title='JungleFish-CBL-Brand-Book-logosys' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys.jpg 1210w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-300x144.jpg 300w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-1030x494.jpg 1030w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-768x368.jpg 768w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-705x338.jpg 705w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-450x216.jpg 450w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-abzges-915f501d8fd4f45920ff21a73b00b578__2  slide-3 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2194 avia-img-lazy-loading-not-2194\"  src=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-exhibition.jpg\" width=\"1210\" height=\"580\" title='JungleFish-CBL-exhibition' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-exhibition.jpg 1210w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-exhibition-300x144.jpg 300w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-exhibition-1030x494.jpg 1030w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-exhibition-768x368.jpg 768w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-exhibition-705x338.jpg 705w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-exhibition-450x216.jpg 450w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-abzges-915f501d8fd4f45920ff21a73b00b578__3  slide-4 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2195 avia-img-lazy-loading-not-2195\"  src=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery.jpg\" width=\"1210\" height=\"580\" title='JungleFish-CBL-Stationery' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery.jpg 1210w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-300x144.jpg 300w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-1030x494.jpg 1030w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-768x368.jpg 768w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-705x338.jpg 705w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-450x216.jpg 450w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-abzges-915f501d8fd4f45920ff21a73b00b578__4  slide-5 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2193 avia-img-lazy-loading-not-2193\"  src=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brochure-UV.jpg\" width=\"1210\" height=\"580\" title='JungleFish-CBL-Brochure-UV' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brochure-UV.jpg 1210w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brochure-UV-300x144.jpg 300w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brochure-UV-1030x494.jpg 1030w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brochure-UV-768x368.jpg 768w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brochure-UV-705x338.jpg 705w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brochure-UV-450x216.jpg 450w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='left-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title=\"Zur\u00fcck\"><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"32\" viewBox=\"0 0 15 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-1' aria-describedby='av-svg-desc-1' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-1'>Zur\u00fcck<\/title>\n<desc id='av-svg-desc-1'>Zur\u00fcck<\/desc>\n<path d=\"M14.464 27.84q0.832 0.832 0 1.536-0.832 0.832-1.536 0l-12.544-12.608q-0.768-0.768 0-1.6l12.544-12.608q0.704-0.832 1.536 0 0.832 0.704 0 1.536l-11.456 11.904z\"><\/path>\n<\/svg><span class='avia_hidden_link_text'>Zur\u00fcck<\/span><\/a><a href='#next' class='next-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='right-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title=\"Weiter\"><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"32\" viewBox=\"0 0 15 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-2' aria-describedby='av-svg-desc-2' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-2'>Weiter<\/title>\n<desc id='av-svg-desc-2'>Weiter<\/desc>\n<path d=\"M0.416 27.84l11.456-11.84-11.456-11.904q-0.832-0.832 0-1.536 0.832-0.832 1.536 0l12.544 12.608q0.768 0.832 0 1.6l-12.544 12.608q-0.704 0.832-1.536 0-0.832-0.704 0-1.536z\"><\/path>\n<\/svg><span class='avia_hidden_link_text'>Weiter<\/span><\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><a href='#3' class='goto-slide ' >3<\/a><a href='#4' class='goto-slide ' >4<\/a><a href='#5' class='goto-slide ' >5<\/a><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-6zvojo-82d2d499ae240950a0a2dd447d4291b0 main_color avia-section-default avia-no-shadow  avia-builder-el-2  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2190'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-623bys-28178b798bc77d69d98aa94b4edf1437\">\n.flex_column.av-623bys-28178b798bc77d69d98aa94b4edf1437{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-623bys-28178b798bc77d69d98aa94b4edf1437 av_one_fifth  avia-builder-el-3  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3toqpw-eff20f39d5670fd4df2bc0119f3d7803\">\n.flex_column.av-3toqpw-eff20f39d5670fd4df2bc0119f3d7803{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-3toqpw-eff20f39d5670fd4df2bc0119f3d7803 av_three_fifth  avia-builder-el-4  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-jj9ipc0f-223b506d4a20c6de54fc8c538acdc3ba '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1>Biopharma: Systematik ohne Langeweile<\/h1>\n<p><strong>Nachdem die dringend ben\u00f6tigte Website und grundlegende Markenbausteine in wenigen Wochen entwickelt worden waren, nahmen wir uns f\u00fcr das Markenleitsystem von Chime Biologics etwas mehr Zeit.<\/strong><\/p>\n<p>Wie \u00fcblich bei chinesischen Unternehmen mit internationaler Reichweite, enth\u00e4lt das Markensystem mehreren Sprachversionen des Logos, alphabetisch, chinesisch und zweisprachig.<\/p>\n<p>Die Reinzeichnungen der Logos werden wiederum in verschiedenen Formaten und Farbsystemen ausgef\u00fchrt, so dass in einem solchen Falle mehr als 100 Einzeldateien zusammenkommen k\u00f6nnen. Ein klare Notation f\u00fcr Dateinamen und sinnvolle Ordnerstrukturen sind dann sehr wichtig um den Kunden und seinen Zulieferern dabei zu helfen, die richtige Logodatei auszuw\u00e4hlen.<\/p>\n<p><a href=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys.jpg\"><img decoding=\"async\" class=\"alignnone size-full wp-image-2192\" src=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys.jpg\" alt=\"\" width=\"1210\" height=\"580\" srcset=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys.jpg 1210w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-300x144.jpg 300w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-1030x494.jpg 1030w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-768x368.jpg 768w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-705x338.jpg 705w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Brand-Book-logosys-450x216.jpg 450w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/a><\/p>\n<p>All das, sowie Gesch\u00e4ftsausstattung, PPT Vorlagen und weitere Templates werden im Brand Book gesammelt und erkl\u00e4rt. F\u00fcr Drucksachen sind au\u00dferdem die Produktionsparameter angegeben sowie Empfehlungen zu Papier und Bindung.<\/p>\n<p>Der erster \u201e\u00f6ffentliche\u201c Auftritt der neuen Marke kam anl\u00e4sslich eines Biopharma-Kongresses in Shanghai. Wir unterst\u00fctzten Chime Biologics mit einem kompakten Messestand, sowie weiteren Drucksachen wie Pull-up Banner und Anzeigen.<\/p>\n<p><a href=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery.jpg\"><img decoding=\"async\" class=\"alignnone size-full wp-image-2195\" src=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery.jpg\" alt=\"\" width=\"1210\" height=\"580\" srcset=\"https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery.jpg 1210w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-300x144.jpg 300w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-1030x494.jpg 1030w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-768x368.jpg 768w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-705x338.jpg 705w, https:\/\/www.junglefish.net\/wp-content\/uploads\/2020\/06\/JungleFish-CBL-Stationery-450x216.jpg 450w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/a><\/p>\n<p>Die neue Brosch\u00fcre kam ebenfalls zum Einsatz: mit gl\u00e4nzenden UV-lackierten Markenicon auf dem Umschlag und umfassendem, zweisprachigen Firmenprofil.<\/p>\n<p>Das gesamte Projekt \u00fcber zeigte sich der Kunde entscheidungsfreudig und offen f\u00fcr unsere Vorschl\u00e4ge und das Team hatte durch das schnelle und nachvollziehbare Feedback Spa\u00df an der Arbeit.<\/p>\n<p><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-k7llvra5-1451a9252208083e288847e93ef7d47a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><blockquote>\n<p><a href=\"http:\/\/www.chimebiologics.com\">www.chimebiologics.com<\/a><\/p>\n<\/blockquote>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-37ozms-d1f1f932979e9bb4f4ccbc7bd0d2897f\">\n.flex_column.av-37ozms-d1f1f932979e9bb4f4ccbc7bd0d2897f{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-37ozms-d1f1f932979e9bb4f4ccbc7bd0d2897f av_one_fifth  avia-builder-el-7  el_after_av_three_fifth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-k7llvra5-1451a9252208083e288847e93ef7d47a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Related Projects<\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-k7llvra5-0d9cc0da99bdadd02f95e86e298ac6d4 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a class=\"pflink\" href=\"https:\/\/www.junglefish.net\/dont-stop-now\/\">Chime Website<\/a><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-l0qbwife-379fea467f161b9331688865803306d7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Related Topics<\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-l0qbxy2s-b672923796d4056dce96f982713f3dfc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a class=\"pflink\" href=\"https:\/\/www.junglefish.net\/portfolio-item\/brochures-and-corporate-literature\/\">Print<\/a><br \/>\n<a class=\"pflink\" href=\"https:\/\/www.junglefish.net\/portfolio-item\/logo-design\/\">Logo\/VI Systeme<\/a><br \/>\n<a class=\"pflink\" href=\"https:\/\/www.junglefish.net\/portfolio-item\/brand-guidelines\/\">Markenhandb\u00fccher<\/a><br \/>\n<a class=\"pflink\" href=\"https:\/\/www.junglefish.net\/portfolio-item\/corporate-design\/\">Corporate Design<\/a><br \/>\n<a class=\"pflink\" href=\"https:\/\/www.junglefish.net\/portfolio-item\/website-design-and-development\">Web<\/a><\/p>\n<\/div><\/section><\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Markensystem und Ausgestaltung der ersten Anwendungen f\u00fcr ein Biopharma-Unternehmen<\/p>\n","protected":false},"author":6,"featured_media":2196,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[80,70,58,67,61],"class_list":["post-2190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding-for-china","tag-brand-book","tag-exhibition","tag-print","tag-stationery","tag-visual-identity"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Biopharma: Systematik ohne Langeweile &#8226; 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